Lights of Love Social Media Toolkit - Ronald McDonald House Triangle

Social Media Toolkit

We’re excited that you have chosen to SHINE for Ronald McDonald House Triangle through our Lights of Love campaign! As a peer-to-peer fundraiser, you’ll share why this mission matters to you and invite your friends, family and community to support it too. Social media is a great way to spread the word and inspire others to give. We have put together a few resources to help make sharing easy for you.

Social Media Best Practices:

Less is more – keep your posts short and sweet
Use an image to draw attention to your post
Link your fundraising page to your post
Remember that you are representing Ronald McDonald House when posting.
Post on your favorite social media platforms: Facebook, Instagram, Linked In, Snapchat

Tag us and Use Hashtags:

Tag @ronaldmcdonaldhousetriangle and use hashtags: #ronaldmcdonaldhousetriangle, #LightsofLove #FamilyStays

Personalize your Social Media Site:

Change your photo to a Lights of Love image
Stop by Ronald McDonald House and grab a selfie on the bench with Ronald McDonald
Change your photo to a picture of you holding up a sign saying, “I am shining a Light for Seriously Ill Children in the Triangle” or “I am sparking hope for sick kids at Ronald McDonald House”